Agency or in-house: which is better on a resume?

Both are valued. Agency work shows range; in-house work shows depth. Explain what you did in each.

Should I attach clippings?

Link to a short portfolio with your best coverage instead of attaching files.

How formal should the language be?

Clear and lively, without slogans. The resume is a sample of your writing.

PR manager resume example

A PR manager resume is itself a piece of communication. This example shows coverage, campaigns and crisis work in short, confident lines with numbers that prove the effect.

Use this example

Key skills

Media relationsPress releasesCrisis communicationSpeaker preparationEvent PRReputation managementLOOQMEMeltwaterGoogle AnalyticsCanva

PR Manager resume example in the Swan template

Writing tips

Measure beyond mentions

Coverage in target media, share of voice, traffic or installs after a campaign show what PR changed.

Show one campaign end to end

The goal, the story you pitched, the media you reached and the result fit in three lines.

Mention crisis communication

Handling incidents calmly is one of the most valued PR skills. Describe it without confidential details.

Add awards and speakers you prepared

Industry awards and interviews of your spokespeople in major media are short and convincing proof.

Recommended templates

SwanProATS-friendly

Elegant: a centred header, serif type and fine lines

Use this template Details

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An office manager resume example with office operations, budgets, vendors and event organization. Start from it and replace the text with your own.